Unique Selling Point

A unique selling point is something that your product has that you feel makes it stand out from the competition around it. As said before we have to take into consideration that we are making a black and white silent movie in 2009! The USP for our product is the fact that black and white silent movies are rarely made now days especially showing at the cinema and consisting of issues that are aparent nowdays. Another USP that our product would have is the fact that as it is an old movie, very little special effects would actually be used and now days this is extremely unlikely. I feel that people would go to the cinema just to see this because it consists of such a unique idea that no body else has had or taken the risk to make, this was proved through my survey (survey 1).